Mistakes You Should Avoid in Using Stock Photos
When creating a website for the first time, regardless of what purpose that website or blog serves, you have to understand how important it is to use creative, expressive, and relevant images. Visual content, although not given that much of a credit like that of text, is actually quite important in terms of influencing a visitor in making that crucial decision to stay on your website or page a little longer. Yes, visuals are a very potent tool in convincing visitors to your site to stay a little longer.
Today, start-up web designers and experts alike take advantage of stock photography as the most convenient and reliable source of images and visuals to be used for website building and creating blogs. So, it’s really fair enough to say that the moment you decide you’re launching a new campaign or project soon, you will eventually find yourself looking for great images for free via stock photography. But remember this: you can’t just choose any image you like because not all of those you stumble upon will best represent your brand. Know that making any one of the mistakes we listed below in using stock photography could spell doom for your website, blog, or whatever project it is you’re thinking right now.
1 – Opting to use irrelevant images.
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Because there is a very large database of free images in stock photography, it only means that you will spend mere seconds in finding one that appeals to your senses. But you need to acknowledge the fact that using any photo for your business or brand merely because it is visually appealing to you is never a smart decision. Relevance therefore must be your foremost consideration in choosing a stock photo.
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2 – You opt to use an image or photo that one of your competitors is already using.
Since stock photography is free and accessible to everyone, it means there’s a possibility of you using the same images that your competition is already using in its own website. As such, you have to put in the extra effort in making sure that you won’t be using any image or photo that bears close resemblance to your competition’s images.
3 – You plan on using a low quality image.
One of the stupidest mistakes you can make in using stock photography is choosing a low quality image, more so that it’ll be representing your business or brand. The thing is there really is no reason for you to choose low quality images because of the fact that you have thousands of other options to choose from; it’s not like you have no other relevant image for your specific needs.
At the end of the day, it’s really just about figuring out on your own what really an image or photo means to you and your website or blog. But it still is best if you make the effort in avoiding making those mistakes we just talked about.